How to Negotiate Brand Deals as a Small Creator
You don’t need a huge following to land brand deals. You need engagement, clarity, and a simple pitch.
Quick facts
- Engagement rate matters more than follower count.
- Clear offers and pricing close deals faster.
- Start with small, niche brands.
Pricing basics
Start with a baseline:
- Average views × $0.01–$0.03
- Add extras for usage rights
Pitch template
Short and specific:
- Who you are
- What your audience looks like
- What you propose
- Expected results
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Action steps
Build a one-page media kit and pitch three brands this week.
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